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OVERVIEW

The scope of MBA in Marketing is very good in today’s market trend. MBA in Marketing is one of the oldest disciplines of management study.
If you are interested in the entertainment, media, promotions, advertisement, sales and general management field, then the MBA is appropriate for you.
The marketing is the heart of any organization. The trend of marketing has changed and augmented with the technological evolution in the world.
The MBA in marketing is involved in the sales and services of the products, competitions and market trends of the business.

JOB PROSPECTS

You can play the role of following positions in an industry:

  • Marketing Manager
  • Brand manager
  • Asset Management
  • Corporate sales
  • Market Research Analyst
  • Sales Manager
  • Media Planner
  • Product Manager
  • Head of Digital Marketing.

 

OBJECTIVES

1. Explain how value is created and managed throughout the product lifecycle, using marketing strategy and supply chain management in a dynamic environment;

2. Demonstrate a capacity to apply business knowledge in new and unfamiliar circumstances through a conceptual understanding of relevant disciplines.

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