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S.GURSARAN SINGH, Chancellor

S.Gursaran Singh is an able industrialist having started his carrier in the family concern manufacturing agricultural implements. In 1954 he turned to Auto Parts manufacturing line and introduced in the Auto spare market, Axle Shaft, Universal Joint Cross and Steel Forgings made in the family unit which has now acquired a very high brand image both in the national and International automobile market not only in replacement but fitment as original parts. S. Gursaran Singh has been responsible for bringing in high degree of sophistication in manufacturing operations and marketing techniques with the result that the spare parts manufactured by the group units are fitted as Original Equipment by all leading manufacturers of Heavy and Medium commercial vehicles and off highways within India and Abroad.

Gursaran Singh has traveled widely all over the world for business promotion and for participation in several trade fairs, seminars connected with the Automobile Industry. Over the years he has acquired considerable and rare business acumen in marketing, finance, taxation, general administration and the technical aspect of not only in automobile trade but also in every field. Beside his busy schedules, he participates in social, cultural and educational activities.

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